近日，DHL发布了2026年全球电商趋势报告。报告显示，TikTok已在多个重点市场成为主流购物渠道。TikTok购物渗透率在马来西亚和泰国分别高达95%和93%；在巴西，69%的消费者有过TikTok购物经历，超过Instagram和Facebook。
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